2e Creative snatches five TAM AwardsNot literally – We won them fair and squareST. LOUIS :: OCTOBER, 2008 :: Local full-spectrum marketing communications firm 2e Creative was honored with five winning campaigns at the prestigious 2008 Targeted Advertising and Marketing (TAM) Awards, including two (count’em) “Best in Class” accolades.
The awards, sponsored by the Business Marketing Association of St. Louis, showcase the best business-to-business marketing campaigns, and honor the local firms who have created them. The competition was stiff, with over 250 entries from agencies throughout the area, but time and again, 2e rose to the top.
“Campaigns were judged not only on concept and execution, but also results,” says 2e Creative Director Lynda McClure. “We’re pleased that we could fire on all cylinders, providing our clients with the solid strategy and creative they needed to achieve their marketing objectives.” God, she can be dry sometimes.
Among 2e’s winning entries was the Alcon OPTI-FREE® RepleniSH® Eco email campaign, which took home a “Best in Class” prize for Electronic Direct Marketing. 2e also claimed the two top spots in Web Site Development, with Gold for Alcon’s Beautiful Eyes interactive gallery, and Best in Class for Alcon’s OPTI™ eMagazine. Also awarded were the St. Louis Convention and Visitors Commission airport wraps, with a Silver in Grand Format Graphics, and Cochlear Americas’ Candidate Kit, with a Silver in Dealer and Distributor Aids.
“We constantly strive to produce the very best work for our clients,” said 2e Chief Creative Officer Joe Toohey. “To be recognized by our peers for that work is indeed an honor.”
The winning campaigns were featured at the TAM Awards Celebration at the Chase Park Plaza on September 16, 2008. The food was decent.
